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Industry research has shown that people who can easily afford a high quality puppy are a target market best reached through referrals and on the Internet. And in today's day and age, having a website for your breeding business is a must. It is as important as having a telephone number!
A website enables your business to reach potential and current customer 24 hours a day, 365 days a year! Your site can educate, inform, generate new customers and revenue while you sleep.
Ultimately, close to 90% of your sales will likely generate from your website. Even if a potential customer's initial contact is thorough a referral or other source, they will be directed to your website to view information and photos of your puppies and adults as well as more information of you. They will compare your program to other's breeding programs. Your website is your chance to impress and showcase your dogs. |
